$94k
Built for roofing contractors · 8 Minutes · 100% Free

Every unconverted roofing estimate is $8,000–$25,000 walking out the door.

You bid the job. They said they'd think about it. You never followed up. That pattern — across dozens of estimates per month — is your biggest revenue leak. RevAnalysis shows you exactly what it's costing you.

$94k
Avg roofing
opportunity found
48%
Avg roofing
close rate
8min
To complete
diagnostic
100%
Free to
take
Find my roofing revenue leaks No account · No pitch · Your numbers in 8 minutes
Sound Familiar?

If you run a roofing business,
you've felt this.

Check off how many of these are happening in your business right now.

You send roofing estimates and wait — if they don't call back within a few days you assume they went with someone else
Storm season generates a flood of leads — you close some, the rest fall off and you never systematically follow up
You have happy customers whose neighbors need roofs — but you've never run a formal referral program
Your jobs look great but you have fewer than 60 Google reviews while your top competitor has 200+
You haven't raised your pricing in 12+ months despite material costs increasing every quarter
You finish a job, customer loves it, and they never hear from you again — no check-in, no referral ask, nothing
You know you should offer a premium tier — better warranty, premium materials — but you haven't structured it
Your busiest months are feast, slowest months are genuine famine — no system to generate work in the offseason

RevAnalysis calculates the exact dollar value of each gap using your actual numbers. Free in 8 minutes.

Roofing Industry Benchmarks

How does your roofing business
compare to the industry?

Most independent roofing businesses are below benchmark on at least 3 of these. Most don't know it.

Close Rate
48%
Industry avg · Top roofers close 70%+
Customer Retention
22%
Return within 12 months · Most roofers lose contact after job
Referral Rate
25%
New customers from referral · Referral is highest-ROI channel
Google Reviews
65
Industry avg · Local leaders have 200+ reviews

Source: IBISWorld, Roofing Contractor Magazine, BrightLocal 2024–2025.

How It Works

Three steps to your roofing
revenue number

01

Answer 34 questions

About your leads, close rate, pricing, retention, reviews, and operations — including your actual monthly lead volume and team size. 8 minutes.

02
📊

See your number

We calculate your estimated annual revenue opportunity across 8 categories — benchmarked against roofing industry data, specific to your business and market.

03
📄

Get your recovery plan

A 22-section PDF with word-for-word scripts, roofing-specific benchmarks, local market analysis, and a 90-day action plan. Delivered within hours.

What You're Getting

A complete roofing revenue
recovery report

Not a generic PDF. Written for your trade, your market, your numbers. See a real sample →

Confidential · Roofing Revenue Recovery Report

Estimated Revenue Opportunity:
~$96,200/yr

Apex Roofing Solutions · Nashville, TN · Residential & Commercial Roofing · March 2026

01
Executive Summary — Your 3 Biggest Leaks
06
Lead Conversion — ~$38,400/yr · 48% vs 70% benchmark
07
Dead & Dormant Leads — ~$22,800/yr · 112 recoverable estimates
21
90-Day Roofing Recovery Roadmap
Your report uses your actual roofing numbers 22 sections · 60+ pages · Your market · Your benchmarks
Start my free roofing diagnostic Free · No account · Results in 8 minutes
🏠
Roofing-specific analysisBenchmarks and strategies built for residential and commercial roofing contractors
📊
Your actual numbersBuilt from your real estimate volume, close rate, and average job value — not roofing industry averages
📝
Estimate follow-up scriptsWord-for-word scripts to re-engage quotes that went cold — typically converts 12–18% of dead estimates
🗺️
Local market analysisStorm season patterns, competitor review counts, and growth opportunities for your specific market
Free · 8 minutes · No account

Find out what your roofing business is actually worth

The free diagnostic takes 8 minutes. Most roofing businesses find $30k–$80k in fixable annual gaps they didn't know existed.

Every month without follow-up costs the average roofing contractor $6,400–$9,100 in unrecovered revenue
Start free roofing diagnostic Free diagnostic · Full report $497 one-time · Delivered within hours
Also Built For

Other home service trades