Built for cleaning businesses · 15 Minutes · Free Quiz

Cleaning businesses have the highest retention potential in home services. Here's what you're missing.

A customer who cleans with you once and never comes back is a massive missed opportunity. Your business is built for recurring revenue, but most cleaning companies never systematically capture it. Find exactly what that's costing you.

Find my cleaning revenue leaks → No account · No pitch
Sound Familiar?

If you run a cleaning business,
you've felt this.

Check off how many of these are happening in your business right now.

You do one-time cleans and never follow up to convert them into recurring customers, they forget you exist
You have past weekly or biweekly clients who lapsed 6 to 12 months ago and you've never reached out to win them back
Your pricing is lower than it should be, you're afraid to raise rates even though supplies and labor have gone up
You don't offer a premium tier, deep clean vs standard clean vs post-construction, everyone gets the same price
You have happy clients who would recommend you instantly if you asked, but you never systematically ask
You have fewer than 30 Google reviews even though every satisfied client is a potential reviewer
Your booking calendar has gaps you can't explain, some weeks fully booked, other weeks half empty
You've lost clients to competitors who offered lower prices and you lowered your prices to match instead of holding firm

RevAnalysis calculates the exact dollar value of each gap using your actual numbers.

Cleaning Industry Benchmarks

How does your cleaning business
compare to the industry?

Most independent cleaning businesses are below benchmark on at least 3 of these. Most don't know it.

Close Rate
64%
Industry avg · Top cleaning companies close 80%+
Customer Retention
52%
Return within 12 months · Best-in-class cleaning retention: 70%+
Referral Rate
26%
New customers from referral · Cleaning has high word-of-mouth potential
Google Reviews
55
Industry avg · Review leaders in cleaning have 150+

Source: IBISWorld, Angi Pro research, BrightLocal 2024 to 2025.

How It Works

Three steps to your cleaning
revenue number

01

Answer 15 questions

About your leads, close rate, pricing, retention, reviews, and operations, including your actual monthly lead volume and team size.

02

See your number

We calculate your estimated annual revenue opportunity across 8 categories, benchmarked against cleaning industry data, specific to your business and market.

03

Get the $9 audit

All 8 leaks quantified with your numbers, plus a fix-first plan with scripts and cleaning-specific benchmarks. Delivered by email within 24 hours, with a free 30-minute walkthrough call.

What You're Getting

The full cleaning revenue
leak audit

Not a generic PDF. Written for your trade, your market, your numbers. See a real sample →

Confidential · Cleaning Revenue Leak Audit

Estimated Monthly Leak:
~$7,450/mo

Sparkle Clean Co · Atlanta, GA · Residential & Commercial Cleaning · March 2026

01
Executive Summary: Your 3 Biggest Leaks
06
Customer Retention: ~$18,600/yr · One-time to recurring conversion gap
07
Pricing Power: ~$12,400/yr · Below-market rates across service tiers
21
Fix-First Plan: Sequenced by dollar impact
Your audit uses your actual cleaning numbers All 8 leaks quantified · Your numbers · Your benchmarks
Show me my number → Free quiz · No account
Free · 15 minutes · No account

Find your cleaning business
revenue gaps today

Most cleaning businesses find $2,000-$15,000 a month in fixable gaps they didn't know existed.

Every month without a retention system costs the average cleaning business $2,800 to $4,200 in recurring revenue
Show me my number → Free quiz · $9 full audit, one time
Also Built For

Other home service trades

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